Stevin John (born Stephen John Grossman; stage name Blippi) is an American children’s entertainer, creator of the wildly popular Blippi YouTube channel launched in February 2014. His energetic persona, colorful outfit, and curiosity-driven educational videos have shaped the early learning landscape for toddlers and preschoolers globally.
Stevin John’s Age & Origin (Age)
Stevin John was born on 27 May 1988 in Ellensburg, Washington, making him 37 years old in 2025 and a Gemini by zodiac. He served in the U.S. Air Force from 2006–2008 before launching his media creation career, drawing on his farm upbringing and a background in marketing to shape the Blippi brand.
Family & Personal Life (Family)
John has been in a long-term relationship with Alyssa Ingham, whom he began dating in 2015. They became engaged in August 2021, and welcomed a son, Lochlan David John, on 9 March 2022. They also have two rescue dogs and reside in Washington state, enjoying outdoor living and early childhood education activities as a family.
Career Evolution & Brand Growth (Career & Brand)
Launch and Concept
Inspired by his nephew’s low-quality YouTube content, John conceived Blippi in 2014—with an orange-and-blue costume, bow tie, and suspenders—aimed at creating engaging, educational content with personality and authenticity.
Channel Expansion & Moonbug Acquisition
From 2014 through 2021, John personally performed, produced, and edited early episodes. In 2020, Moonbug Entertainment acquired the Blippi brand, which was later incorporated into Candle Media in 2021. Stevin continued to portray Blippi until May 2021, after which other actors began performing the character under his executive oversight.
Global Reach & Multi-language Content
By mid-2025, the Blippi YouTube channel boasts over 22.5 million subscribers and 16.5 billion total views, while official foreign-language versions further expand reach in Spanish, German, French, Portuguese, and more.
Social Media Presence & Influence (Followers)
Stevin maintains a personal Instagram account under @stevinjohn with approximately 518,000 followers as of mid‑2025, sharing family and behind-the-scenes content. Meanwhile, the official Blippi Instagram account boasts over 1 million followers and continues to post educational content tailored for parents and children. Official TikTok under @blippi has over 1.6 million followers and reproduces short, lively video clips from the show.
Net Worth & Financial Facts (Net Worth)
Publicly Reported Estimates
Net worth estimates for Stevin John vary considerably:
- Capitalism.com and other sources estimate around $75 million as of 2024.
- Rocket Ranker puts the figure similarly at $75 million.
- Celebrity Net Worth estimates roughly $40 million.
- One medium article asserts he may be worth as much as $345 million following the sale of the brand to Moonbug (~$120M deal) and subsequent Disney interest.
Real Estate & Personal Assets
In Washington state, John reportedly owns a $4.7 million real estate portfolio—including a beachfront mansion listed at $2.5M and a ranch home valued at $1.3M plus additional valuable acreage.
Sources of Income
His financial ecosystem includes:
- YouTube ad revenue from billions of views
- Toy deals (e.g. Jazwares “My Buddy Blippi”) and branded merchandise
- Licensing and international spin-offs (e.g. Blippi’s Treehouse on Amazon Kids+, dubbed editions)
- Live touring, books, digital downloads, and classroom kits
- Intellectual property sale to Moonbug, possibly valued near $120M
Estimated Net Worth (2025)
Considering the above, conservative estimates (public brand revenue, merchandise, content production) place net worth in the $75M range, while speculative projections including asset valuation and sale proceeds suggest a potential valuation up to $100M+.
Highlight Facts & Brand Insights (Facts)
- Blippi has expanded into multiple ledgers, including live shows, merchandise, toys, storybooks, and animated spin-offs like Blippi Wonders.
- His former persona Steezy Grossman made controversial viral content in 2013; John publicly expressed regret and issued takedown notices in 2019.
- Blippi episodes are now available across major platforms—YouTube, Netflix, Hulu, HBO Max, and Amazon Kids+.
- His branding choices—bright orange and blue, suspenders, and beanie—were carefully selected for children’s appeal and visual contrast with green screens when shooting educational scenes.
- Despite Moonbug’s ownership, John retains executive influence as Chief Content Officer of Born to Play, a toy company launched in 2025, helping ensure creative continuity.
Summary Table
| Category | Details |
|---|---|
| Name | Stevin John (formerly Stephen John Grossman), Blippi |
| Date of Birth | 27 May 1988 |
| Age (2025) | 37 years old |
| Hometown | Ellensburg, Washington, USA |
| Profession | Children’s entertainer, content creator, Blippi creator |
| YouTube Subscribers | ~22.5 million subscribers (Blippi channel) |
| Total Views | ~16.5 billion views |
| Instagram Followers | ~518K (@stevinjohn); ~1M (@blippi) |
| TikTok Followers | ~1.6M (@blippi) |
| Net Worth Estimate | $75M–$100M+ (based on public and speculative figures) |
| Notable Assets | $4.7M+ real estate holdings in Washington |
| Family | Engaged to Alyssa Ingham; son Lochlan born March 2022 |
| Key Brand Ventures | Toys, books, live shows, licensing, Blippi’s Treehouse, Born to Play |
FAQ (Frequently Asked Questions)
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Conclusion
Stevin John’s journey from Air Force crew member to one of the most influential educational creators in children’s media is defined by creativity, strategy, and vision. With billions of views, global reach, and millions of dollars in assets, the Blippi franchise continues to evolve—balancing executive control, merchandising, and educational intent. By mid‑2025, Stevin John stands as a powerful example of how purpose‑driven content can grow into a sustainable and impactful empire.
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